October 11, 2013 by Rebekah in Career, ETC.I have been doing a lot of speaking at PRSSA chapters around the country; it has seriously been awesome to see so many people excited about PR. Honestly, before I started doing these speaking gigs, I was going through an “over it phase”. When I woke up each morning, I just wasn’t all that excited about my job anymore. This is really bad when you own your own business, and a major key to success is being positive and energized. Needless to say, talking with college students that are excited about their careers is REALLY infectious.
I have been getting
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October 10, 2013 by Rebekah in Career, ETC.I am a very unorganized person. I have always been, and I probably always will be. To me, organizing and cleaning seem like a waste of time. When I have a few extra moments, I could watch all my TiVoed episodes of Real Housewives or I could be a responsible adult, and organize all my business files and clean up my apartment. I will give you one guess about which one I always pick.
With that being said, I am always looking for easy ways to keep my life organized. The reality is if I continue to grow my business,
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 Full name?: Rachael Genson
Position / Job title?: Account Executive at INK Public Relations AND Blogger Extraordinaire
1. When you were a kid, what did you want to be when you grew up?
For a good five years, I was convinced that I would grow up to become a princess (until my parents informed me that, despite telling me I could be whatever I wanted, I could not, in fact, grow up to be
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October 7, 2013 by Rebekah in ETC., LifestyleI am all sorts of sucking at life today. I went to ACL this weekend, and for any of you that know about ACL, it is a marathon music festival: 3 days and hundreds of bands. Needless to say, I am not really functioning today; it was totally worth it though. I wasn’t going to do a blog post today because I need to focus on my real job (aka my bank account is looking pretty sad). Just so you understand the intensity of ACL, this picture pretty much sums it up (photo credit: Crissy Borges).
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 Full name?: Lauren Pruner
Position/Job title?: Account Exec., and PR Team Leader. Blogger at PRBlonde.
1. When you were a kid, what did you want to be when you grew up?
An architect
2. Fast-forward several years/decades. How did you land (or create) your current position?
I guess you could say I found a knack for building stories and brands, instead of homes. I enjoy writing, and wanted to be in a business built on relationships. PR is
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October 2, 2013 by Rebekah in ETC., LifestyleI am seriously determined to make #letsbrag a thing. Why? Because I think it is important for us girls to share our accomplishments, and truly be proud of the things we have achieved. There is a big difference between being proud and excited when you do something awesome vs. being boisterous and obnoxious.
I was super excited to that Nicole from writes like a girl did a post this morning about the things she is proud of in her life. I wanted to make sure y’all see it, so click here!!!!!! Also, while you
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October 1, 2013 by Rebekah in Career, ETC.If you work in PR, it is essentially part of your job to stay informed. There are a few PR blogs that I peruse every morning to get new tips, ideas and recommendations. I thought I would share them will y’all!
Let me know if I am missing any must-reads.
1) PR Couture
This is the perfect place for all of us fashion PR girls. I love that PR Couture is a marketplace of contributors sharing their two-cents; every time I look through it, I always find tons of tips that I can use to make my business
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 When I first thought about who I would ask to participate in Workin’ Girl Wardrobe, the first person I thought of was Nicole Seligman, from writes like a girl. If you haven’t ever checked out her blog, DO IT NOW! Every time she does an outfit post, I am insanely jealous because I could never pull off all the cute things she wears.
I swear, dressing for interviews is always a stressful situation. Since Nicole
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September 27, 2013 by Rebekah in ETC., LifestyleYesterday, I read this article on New York Magazine, and it was like the writer was in my brain. (Cliff notes version: Today, our social media platforms act as our resumes, references, etc. Thus, we need to share our successes, and not surprisingly, men do it a whole lot better than women).
She eloquently and cohesively described everything I always feel. As a business owner, I need people to know I am good at what I do. Sometimes, I have a hard time sharing it publicly because I don’t want people to think I am obsessed with myself
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 Full name?: Miró Cassetta
Position / Job title?: Marketing Manager at a tech company // lifestyle blogger at DoseOfDash.com // freelance marketing and branding consultant
1. When you were a kid, what did you want to be when you grew up?
A child star on Broadway – my debut role would be Annie, of course. I even once complained to my parents that they weren’t stage parent-y enough. I know if I had
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