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The question I probably get asked the most at my DIY PR workshops is: Should I Use HARO? I know a lot of small business owners do use HARO to look for media opportunities. If you don’t know what HARO is, it is an e-mail that is sent out 3 times a day where journalists can post what they are looking
Recently, I heard Roxane Gay’s interview on Girlboss Radio (which you should listen to if you are not already). I am about to majorly paraphrase, but in the interview, Roxane talks about what success means to her. She talks about that she knows she is successful when she can give back more than the universe gave her. This definition of success really resonated with me, and I
I try to write blog posts about things that I am personally struggling with. I feel like I can’t be the only one that is having trouble with these things. I try to find solutions to my own problems and hope that sharing them can help some other small Have you ever thought about writing a novel? Do it! It’s totally possible. I’m a single mom with two boys and a puppy and I work full-time in a demanding career. If I can do it, lots of people can. Here’s some advice on how to make it work. Time and Energy The hardest thing about writing a novel as a side career isn’t time. It’s emotional energy. Your job 
I have always been an anxious person. For as long as I remember, my mind always scans every situation looking for all the signs of what can go wrong while preparing for all the worst case scenarios. I do this way before anything has actually gone wrong, and most of the 
Last year, it was estimated that Americans would spend $1 trillion on Christmas gifts, averaging a spend of over $400 per person. As millennials move into their prime spending years, that means small businesses have a huge opportunity to capture a market that has proven to prefer shopping small when finding unique gifts for their loved ones. But how do they know what to look for? Annual gift guides are what people consult when shopping for that perfect present, and now is the time to get your business featured on those quintessential
Stacy Anderson has a blog called, The Hurried Hostess. As someone who owns a small business, has a husband, two small kids, and two dogs – she is always running to the next activity. But even a lack of time doesn’t keep her from wanting to host small get togethers with friends, 
I have been thinking a lot about this blog post for the last few weeks, but I am only sitting down now to write it. Quite frankly, I wasn’t sure if I was going to write it because to be honest it embarrassing. No one wants to blast to the world that something they are working on failed.I had to cancel some of my DIY PR workshops in July because despite my efforts to promote the events on social media I wasn’t able to get anyone to sign up. Even writing that sentence out makes me a little sick to
Below are the “3 Things She Wishes She Knew in her 20s”: -No one is you, and that Sunday, August 13 Dinner & Discussion with Austin based social entrepreneur Brandi Clark Burt– Enjoy an evening dedicated to preserving the great city of Austin. Brandi Clark Burton, who grew up in Austin, is a social entrepreneur who has launched more than a dozen businesses in Austin. She will lead discussion through a three-course dinner on how to keep Austin booming, while still maintaining its unique feel. Ticket purchase required. Monday, August 14 Melanie Weinberger- Startup 101– Have a great idea for a startup and looking for some feedback? Head on over to Capital factory to meet |
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